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Fortunity is now Altus

For many years, Fortunity has proudly supported individuals, families and businesses across the Central Coast with trusted financial advice and deep local relationships. Today, we are excited to enter our next chapter as Altus. This evolution brings together t.....

Business - 4 min read

10 Excel Tips from a CFO

Super Short - Super Fast - Super Effective

10 Charities We Should Be Thankful for Today!

Many years ago, young Anne Frank wisely said, "No one has ever become poor by giving."

Ho Ho Ho – Let’s Go!

From all of us at Altus, we thank you for all of your support this past year. It has been a great year, a year to build .....

Business - 5 min read

20 Business Books Every Business Owner Must Read

A good business book can do much more than just fill the minutes of your commute; it can inspire you, provide needed adv.....

Strategy, Business - 3 min read

What Is Big Data? Can It Help My Business?

Big data sounds intimidating and maybe a little scary, but all it is is a collection of data that represents an opportun.....

Business - 3 min read

6 Characteristics of a Positive Workplace

From the Monday-morning complaining, it's pretty clear that negative workplaces are everywhere. Not only are negative wo.....

Strategy, Business - 4 min read

5 Business KPIs You Should be Tracking (But most likely aren’t)

Whether your business is large, small or in between - KPIs offer metrics that you, your investors, and shareholders can .....

Strategy - 3 min read

Value-Based Selling or Price Based Selling: Which is Best for Your Business?

Your business is sales and as you well know, the sales landscape has changed over the last three decades or so. For many.....

Super - 5 min read

Have that Mid-Life Crisis Without Draining Your Savings

What are the signs of a typical mid-life crisis? Buying an expensive sports car or boat, moving into a fancy home, getti.....

Strategy, Business - 3 min read

Can You Put A Price On Your People?

It's easy to calculate the value of your company's property, vehicles, computers, equipment, and other tangibles. Each i.....

Business - 4 min read

Is Asia a Business Opportunity or a Business Trap?

If you've ever thought of expanding your business overseas, you may have considered Asia. With the expansion of free mar.....

Strategy, Growth, Business - 6 min read

Selling to Millennials - Is it Really That Different?

Millennials. The mere mention or thought of this demographic (born in the early 1980’s to the early 2000’s) sometimes in.....

Wealth, Super - 3 min read

Saving for Retirement Doesn’t Have to Be Difficult

Those happy golden years are getting closer every day. If you're meeting your retirement savings goals, this is an excit.....

Could Your Business Benefit from an Outsourced CFO?

Set your business on the right path with this simple guide.

Could Your Business Benefit From an Outsources CFO_Resources

Prospective Business Owner - Succession Checklist

Make sure you’re on the right track with this online checklist.

Business Owner - Succession Checklist_Resources
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